If curiosity killed the cat, then what did creativity do?
In these tough economic times, high-end designers are getting creative to encourage shoppers to keep on buyin'! With Brad Pitt, Sophia Loren, Jennifer Aniston, and Sharon Stone as loyal customers, one would think that Italian jewelry designer Damiani
would have nothing to worry about. Pitt even called upon Damiani to design the wedding rings
for his marriage to Jennifer Aniston!
However, this doesn't seem to be the case. To maintain a steady stream of sales, Damiani will treat patrons to a week long Italian vacation, including airfare and hotel stay, with the purchase of one of their stunning
“Gomitolo” rings. These rings are not cheap (with prices ranging from $7,000 to $15,000), but are beyond beautiful, with each ring uniquely representing a different Italian city.
Sticker shock, anyone? Think of it this way... If you are the lucky winner of our POP your Platinum Proposal contest
, we'll be putting $4,500 worth of platinum in your pocket! And with a one-week vacation to Italy compliments of Damiani (did someone say FREE Honeymoon
?), you can have your cake (or should I say, your “Gomitolo” ring) and eat it (or wear it), too!